Los Angeles International
Spirits Competition Judges

James (Jamie) Keough

Jamie is a seasoned spirits industry executive with over 23 years at Southern Glazer’s Wine & Spirits, where in his final role he oversaw all Southern California on-premise business. He brings deep expertise in distributor operations, brand development, and on-premise execution across major U.S. markets. Jamie is a Certified Specialist of Spirits (CSS) and a Certified Specialist of Wine (CSW), and is currently a partner at Black Market Spirits, based in San Luis Obispo, California.

Joe Rinaldi

Matthew Harrison

Matthew Harrison is the founder and owner of Roadrunner Spirits, a vibrant and community-focused bottle shop that has become a must-visit destination for cocktail lovers and spirits aficionados across Los Angeles and Orange Counties. Before launching Roadrunner Spirits, Matthew cut his teeth behind the stick, working as a bartender in the Bay Area and Los Angeles, where he developed a deep passion for spirits, hospitality, and the art of cocktail creation. His work in the industry earned him recognition as a Bar Star by the San Francisco Chronicle in 2016, highlighting his impact on bar culture. His years in the service industry taught him not just how to mix drinks, but how to connect with people, spark curiosity, and introduce guests to new tastes and experiences.

Maurice DiMarino

Maurice DiMarino is the Beverage Director for The Cohn Restaurant Group. He oversees the beverage program for 24 restaurants in San Diego, Long Beach and Maui. Maurice is a certified sommelier, certified cicerone® and CRT certified in Tequila. He taught for 10 years of several of the wine intensive courses at the Business of Wine of the World Campus of San Diego State University. He is also the chief spirit judge for the San Diego International Wine & Spirits Competition and judges the Sommelier Challenge, LA International Spirits Competition, The Toast of the Coast, and Concourse du Spirits. He sits on the advisory board of several national beverage conferences and has consulted for multiple restaurant and beverage companies.

Montgomery Paulsen

Montgomery Paulsen has been making wine and spirits for over 30 years, starting with his family’s winery in Sonoma County during the 80s, up through his work at San Francisco’s Gold Bar distillery at the present. He is a graduate of the University of California at Davis with degrees and studies in winemaking, brewing and distillation. Monty currently resides in the San Francisco Bay Area where he raises pink cockatoos and enjoys afternoons in front of the fireplace with his dog Cerberus.

Therese (Traci) Dutton

Jolie Ross

Packaging Judge, Graphic Designer, Printing & Creative Consultant, Artist Owner, BOLD IMAGES IN PRINT, Est. 1992

Jolie Ross is the owner of Bold Images In Print, a graphic design and creative studio specializing in branding, product packaging, and print consultancy. Her career in the printing industry began in her teens, when she worked at her family’s print shop from 1980 to 1992 — an experience that gave her a strong foundation in both craftsmanship and client care. With more than four decades of experience, she’s seen the industry transform and has grown with it — embracing new technologies while keeping the human element of design at the heart of her work. A passionate creative, Jolie finds great joy in seeing logos and brand identities she designed decades ago still thriving today — a testament to her lasting impact and strong client relationships, many of which have spanned more than 30 years. Outside of her studio, Jolie is an avid gardener with a well-earned green thumb, and she loves to spend her free time painting, visiting her daughters in Colorado and Maine, and fishing with her husband. As a longtime packaging judge for the Los Angeles International Competitions at Fairplex, Jolie takes pride in celebrating innovation and excellence in packaging design. She believes packaging is as vital as the product itself and admires those who “dream a little bigger” to create unforgettable visual experiences.

Andrew Roddy

Andrew Roddy is a hospitality and beverage professional and co-owner of Ash & Vine in Palm Springs. His experience spans restaurants and hotels across Southern California, Chicago, and Nashville, and includes travel to more than 17 countries studying food and beverage traditions by observing and learning from leading hospitality programs around the world.

Gabi Dion

Jason Jorgenson

Alley 6 Craft Distillery

Jason Jorgensen began working in the hospitality industry at a very young age. He started out in the neighborhood restaurant in Denver at age 9, then worked his way up to kitchens throughout Colorado, Arizona, and Southern California. After a few kitchen jobs, a hiring manager in Scottsdale suggested he try his hand behind the bar as a bar-back and so his spirit career took off. He quickly graduated to bartender after coming of age and went on to work in some of the best bars and restaurants around the country, learning his craft and expanding his palette. He went on to pass the entry sommelier exam before moving to Northern California, then became interested in beer and winemaking. After a couple of harvest seasons, Jason turned his attention to distilling. He always had a passion for spirits and whiskey in particular, but distilling it himself was a whole other challenge. Knowing that the base to all whiskey was a “distillers beer”, intrigued him and he began distilling his homebrew recipes. Finding some success in blind tasting his first whiskey recipes, he and his wife, Krystle, embarked on a trip to Scotland for their thirtieth birthdays to expand on their knowledge of spirits and traditional production techniques. This trip became the inspiration for their distillery, Alley 6 Craft Distillery, which launched in 2012. Production then began in 2014 with the first bottle of Rye Whiskey hitting the shelves in 2015 at the very bar he last bartended at, Stark’s Steakhouse in Santa Rosa, CA. Jason has been featured in such publications as Imbibe Magazine, Sunset Magazine and liquor.com for his unique take on spirits.

Chris Braun

Los Angeles International Spirits Competition Chairman

Chris Braun was born and raised in California. After playing professional volleyball for three years, he received an MS in Wine and Spirits from ESC in Dijon. Chris then started working in Bordeaux and later moved to the Languedoc region in southern France where he was Managing Director of Ciatti Europe in Montpellier. He received the Chevalier de l’Ordre de Merite Agricole medal for his service to the French wine industry. Chris now runs Advinture, a wine and spirits import consultancy, and is based in Southern California.

Lisa Huff

Shutters on the Beach

Lisa is the Lead Mixologist for Shutters on the Beach in Santa Monica, CA. She has also been a Spirit Judge for the Los Angeles Spirits Competition at Fairplex for 12 years. Her cocktails have been featured at the Elton John AIDS Foundation Oscar After Party, The SAG Awards, The Japanese Food & Restaurant Expo, LA Food Fest, Cheers at the Farm Fairplex, and has led numerous cocktail and spirit workshops for The LA County Fair. For 25 years she was the Queen Bartender for her home restaurant Tutti Mangia Italian Chop House in Claremont, CA. She was the first bartender to successfully curate a martini course dinner featuring Chopin Vodka. Her most successful signature cocktail to date, is the Basil Lemon Drop, Est. 1999. Be sure to ask her how this cocktail came to fruition.

Pepe Martinez

Técnico Tequilero
Don Pepe Agave Experiences

Pepe Martinez is a Técnico Tequilero, spirits judge, and co-founder of Don Pepe Agave Experiences and Los Angeles Tequila Club, dedicated to elevating the appreciation of agave spirits through immersive tastings, education, and storytelling. Born and raised in El Paso, Texas, Pepe’s passion for tequila and mezcal is deeply rooted in both tradition and technical expertise. With formal training in tequila production from the Universidad Autónoma de Guadalajara and multiple industry certifications, he brings a rigorous analytical approach to spirits evaluation while honoring the rich cultural heritage of Mexico’s most iconic distillates. Through Don Pepe Agave Experiences and Los Angeles Tequila Club, he fosters a community of enthusiasts and connoisseurs, curating experiences that highlight the craftsmanship and diversity of agave spirits.

Ana Orton-Pujol

Mastro’s Beverly Hills

Ana bartended for 10 years at Mastro’s Beverly Hills. Creating cocktails for our core program for our concept and developing the wine lists.

She is the Director of Learning & Development |Wine & Spirits for the last 13 years. Integral in developing, creating, maintaining and managing the Wine & Spirits program at 22 Mastro’s Restaurants across the nation.

Clifford Coglietti

Restaurateur

Clifford Coglietti is the owner/operator of two local restaurants, with over 25 years of ownership experience. Having spent years opening more than 20 restaurants across the U.S., he’s now a 10-year Spirit Judge with a passion for blending spirits, crafting most liqueurs in-house.

Ernesto Aguirre

Aguirre Tequilla Imports

Ernesto E. Aguirre, founder and owner of Aguirre Tequila Imports, established the company in 2001. Born and raised in Los Angeles, he moved to Mexico in 1990 to manage his family’s nightclub business, gaining deep industry knowledge. Frequent visits to Jalisco fueled his passion for high-end spirits, leading to extensive training in ancestral, artisanal, and modern distillation methods.

Matt Fraser

Black Market Spirits

Matt Fraser is a co-founder of Black Market Spirits which was created in 2019 with Casey Wilkinson. Matt brings over 25 years of experience in this industry. Matt started in the hospitality business in 1998, owning bars in Santa Barbara then transitioning to distribution in 2008 with Pacific Wine and Spirits.

Prior to starting Black Market Spirits Matt Fraser most recently held the position of Vice President of then On Premise for Youngs Market Company in Southern California. That is the largest, most critical On premise market by volume in the US for wine and spirits. In that position Matt managed over 100 union sales reps and over 50 managers while overseeing multiple divisions from Craft spirits, Asian markets and LGBTQ. Matt managed 300 plus million in annual revenue while helping create the AOP, manage all budgets from marketing to sales for over 450 suppliers. This experience lead to the network that has allowed Black Market Spirits and Back Door Brands thrive over the past 5 years. Matt worked for Youngs Market Company from 2010-2019.

Tim McDonald

Wine Spoke Here Communications

Tim McDonald, CSW CSS CS

Chief Everything Officer Wine & Spirits Spoken Here Communications

Partner & Chief Storyteller GRIFFO Distillery, Petaluma

Director of Judging California Craft Spirits and Central Coast Wine Competitions

Judge SF International Wine Competition

Judge American Distilling Institute Craft Competition

Judge LA International Wine & Spirits Competitions

Judge Spirits & Wine San Diego Wine & Spirits Challenge

Judge Toast of the Coast Wine Competition

Judge California State Fair Wine Show

Judge The Great Northwest Invitational Wine Show

former head judge at SF International and Las Vegas Global Awards

[reputation engineer, wine négociant, vigneron, restaurant manager, bartender, buyer, sommelier, wholesaler, supplier, marketer, and wedding officiant].

Mishka Bier

Southern Glazer’s

Michael “Mishka” Bier, CSS, is a seasoned wine and spirits professional with extensive experience in beverage program development, staff training, and bar operations. As Director of Mixology for Southern California at Southern Glazer’s Wine and Spirits, he specializes in crafting bespoke cocktail programs, leading staff education, and optimizing bar operations to enhance customer experiences. Previously, he played a key role at renowned venues like Old Lightning and Scopa Italian Roots, contributing to award-nominated bar programs recognized for their excellence in spirits selection and mixology. With a deep knowledge of spirits, a talent for innovative cocktail design, and a Certified Spirits Specialist (CSS) accreditation, Mishka continues to push industry boundaries, blending creativity with business strategy to elevate hospitality experiences.